BackLogic

The Background

Back Logic is a holistic ergonomics and wellbeing specialist, helping organisations reduce workplace back pain and protect performance through on-site workstation assessments and posture training.

The Challenge

• HR managers
• Office-based organisations
• Teams managing absence and wellbeing

Her audience needs to quickly understand what the service involves, who is behind it and how it helps their people.

The website had to communicate credibility and expertise while staying warm, clear and simple to act on, so that visiting organisations could get in touch with confidence.

The Solution

We designed and developed a clean, responsive website with a clear headline, “Reduce Workplace Back Pain. Protect Performance.”, supported by a short personal introduction and her professional credentials. Visitors can quickly explore the two core services, Ergonomic or Workplace Assessment and Postural Training Sessions, and learn more about her background.

The design is calm and professional, with a rich plum palette and real workplace photography that reflects the environments she works in. A testimonial from an HR manager sits prominently to build trust, and the call to action is available throughout to encourage enquiries.

The result is a focused, easy-to-use website that positions Back Logic as a trusted specialist, helping visitors understand what is offered and move smoothly from browsing to getting in touch.